Ciera Moreno Womack is a distinguished marketing professional with a robust background in the seafood industry. She currently serves as the Director of Marketing and Seafood for the Consumer Brands division at Rich Products, where she oversees the marketing strategies for renowned brands such as SeaPak and Morey’s.
Ciera’s journey in the marketing field began with her academic achievements at Georgia Southwestern State University (GSW), where she earned a Bachelor of Business Administration in 2009 and an MBA in 2011. During her time at GSW, she was actively involved in the Marketing Club and was a member of Students in Free Enterprise (now known as Enactus), which laid the foundation for her future career.
Before her current role, Ciera worked on and then led the Farm Rich appetizer business for six years, where she honed her skills in product development and market strategy. Under her leadership, SeaPak has celebrated significant milestones, including its 75th anniversary, and has introduced innovative products that cater to evolving consumer tastes. Ciera is known for her ability to track and respond to market trends, ensuring that her brands remain at the forefront of the industry.
In addition to her professional achievements, Ciera is actively involved in the National Fisheries Institute, where she serves as the Continuing Education Chair. She is also a 2015 graduate of their Future Leaders program, which highlights her commitment to professional development and leadership within the seafood industry. Ciera is excited to partner with the Seafood Nutrition Partnership to educate consumers on the benefits of seafood. She prides herself on her expertise and dedication to continue driving growth and innovation.
Ciera lives in Brunswick, Georgia with her husband and two daughters.