Susan is the Sustainability and Certification Advisor for the Alaska Seafood Marketing Institute (ASMI). In this role, she serves as the internal leader and subject matter expert on sustainability and certification in the seafood marketplace, represents Alaska at industry conferences and speaks to relevant issues that help leverage and expand ASMI’s sustainability thought leadership. She also works on Alaska’s Responsible Fisheries Management (RFM) Certification Program for seafood sustainability and manages marketing, outreach and communications and implements strategies for global awareness and recognition.
Prior to her role with ASMI, she worked with the Marine Stewardship Council (MSC) and the Monterey Bay Aquarium Seafood Watch program. In these roles she worked with major seafood buyers in the retail and foodservice sectors and consulted with corporate partners and their supply chains to develop and implement sustainable seafood programs, initiatives and commitments. Susan’s experience in both for profit businesses and NGOS, affords her the unique view of all stakeholders when it comes to understanding how seafood certification and assessment programs are integrated into corporate sustainability policies. A Seattle native, Susan has a BA in Communications from Washington State University.