25-27 April 2017 | Brussels, Belgium

Seafood Expo Global

Expo News

Seafood Expo Global and Seafood Processing Global: The World’s Largest Seafood Exposition Continues Success Streak

Brussels, Belgium (26 May 2016) – The 24th edition of Seafood Expo Global and the 18th edition of Seafood Processing Global, produced by Diversified Communications, concluded following a busy three days, 26-28 April at the Brussels Expo in Brussels, Belgium. Together these events form the world’s largest seafood exposition and this year’s event was no exception with seafood professionals actively conducting business, networking and discovering the latest in industry trends.

More than 22,160 buyers and sellers from around the globe came to Brussels for the event, which drew visitors from 143 countries. The expo featured the stands of 1,664 exhibiting companies from 80 countries covering 35,862 square meters of combined exhibit space, including 73 national and regional pavilions. Finland, Russia, Scotland and Uruguay were among the new pavilions represented at the expo; and new exhibiting companies came from Barbados, Seychelles, Tanzania and Uganda.

“Seafood Expo Global/Seafood Processing Global was tremendously successful this year in light of what happened in Brussels a few weeks prior to the exposition,” said Liz Plizga, Group Vice President for Diversified Communications. “As we anticipated in these circumstances, we saw some impact on the level of participation, though the event offered a safe environment bringing together serious buyers and suppliers from around the world to conduct business,” said Plizga.

“[The event] gives me the opportunity to see many of my suppliers and samples of their products in a small amount of time, to talk to them about market trends and the evolution of raw materials as well as to meet new potential suppliers,” commented a sourcing manager from Delhaize (Belgium), one of 347 Key Buyers who attended the event this year.

A PL sustainable purchaser from COOP Switzerland added: “Everyone I expected to be at the event was there and I met the people I wanted to meet. I am rather new in the seafood business and the Brussels exposition was a good opportunity for me to get in touch with suppliers, partners, NGOs, which was a fruitful experience. I’m looking forward to next year’s expo.”

Other Key Buyers who attended  included the following companies: Ahold (Belgium); Aldi (Italy, Spain); Alibaba.com (China); Auchan (France, Italy, Portugal); Axfood (Sweden); Carrefour (Belgium, France, Italy); Colruyt (Belgium); Compass Group (United Kingdom, Germany, Belgium, France); Coop (Switzerland, Italy, Denmark); Costco (France, United Kingdom); Delhaize (Belgium); DO & CO (United Kingdom, Turkey, Austria); E.Leclerc (France, Reunion); Eland (South Korea); Eroski (Spain); Subway (United States); Gate Gourmet (United Kingdom); Intermarché (Belgium, France); JD.com (China); Jeronimo Martins (Colombia, Poland); Jumbo Supermarkten (Netherlands); Kaufland (Germany); La Sirena (Spain); Lidl (Italy, Germany, United Kingdom); Marks & Spencer (United Kingdom); Mercadona (Spain); Metro (United States, Germany, France, Hungary, Serbia, Bulgaria, Kazakhstan, Russia, Ukraine, Czech Republic, Belgium, Hong Kong, Italy); Monoprix (France); Morrisons (United Kingdom); Picard (France); REWE (Hong Kong, Germany, Austria); Sainsbury’s (United Kingdom); Sodexo (United Kingdom, Netherlands, Belgium, France, Italy).

Awards were presented for the Seafood Excellence Global awards competition that recognizes the best seafood products represented at the exposition in several categories.  On 26 April, the company Kagerer & Co. of Munich, Germany, won the best retail product category with its entry, Dim Sum – Quick ‘n’ Easy.  Freshpack of San Martin les Boulogne, France, won the grand prize for the best HORECA (hotel/restaurant/catering) product for its high pressure shelled raw king crab meat.

The special award for Health and Nutrition went to SAS Kermarée of Blainville sur Mer, France, for its product L’huître Noisette.  The award for Convenience went to Marine Harvest of Boulogne sur Mer, France for its product, Mini Gourmandises.  La Famille Boutrais of Saint Coulomb, France was presented the Seafood Excellence Global special award for Innovation for its product Gold Special Oysters “Ostra Regal.”  Marine Harvest France was also given the Seafood Excellence Global special award for Retail Packaging for its product ASC Salmon Traiteur in Double Protection Packaging.

In this competition, a panel of experts in seafood products judged 39 finalists on their taste, originality, practicality, innovation, packaging, market potential and nutritional aspects.  The full list of award winners can be found online at:

For more information about Seafood Expo Global and Seafood Processing Global, visit www.seafoodexpo.com/global.

About Seafood Expo Global and Seafood Processing Global
Formerly named the European Seafood Exposition and Seafood Processing Europe, Seafood Expo Global and Seafood Processing Global form the world’s largest seafood trade event.  Thousands of buyers and suppliers from around the world attend the annual, three-day exposition in Brussels, Belgium, to meet, network and do business.  Attending buyers represent importers, exporters, wholesalers, restaurants, supermarkets, hotels, and other retail and foodservice companies.  Exhibiting suppliers offer the newest seafood products, processing and packaging equipment, and services available in the seafood market.  SeafoodSource.com is the exposition’s official media.  The exposition is produced by Diversified Communications, the international leader in seafood-industry expositions and media.   www.seafoodexpo.com/global

About Diversified Communications
Diversified Communications is a leading international media company providing market access, education and information through global, national and regional face-to-face events, digital products, publications and television stations. Diversified serves a number of industries including: seafood, food service, natural and organic, healthcare, commercial marine and business management. The company’s global seafood portfolio of expositions and media includes Seafood Expo North America/Seafood Processing North America, Seafood Expo Global/Seafood Processing Global, Seafood Expo Asia and SeafoodSource.com. Diversified Communications, in partnership with SeaWeb, also produces SeaWeb Seafood Summit, the world’s premier seafood conference on sustainability. Based in Portland, Maine, USA, Diversified has divisions in the Eastern United States, Australia, Canada, Hong Kong, India, Thailand and the United Kingdom. For more information, visit: www.divcom.com.


For further information about the organiser Diversified Communications, contact:

Adam Morris
Marketing Coordinator
Diversified Communications
Tel: +1 207.842.5578

For further information or photographs in high resolution, contact:

Sofie Parthoens
Two cents
Tel:   +32 2 773 50 20

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